NCHIVE Closes 2025 with Charity, Opens 2026 with Purpose
- K Fuse

- 3 hours ago
- 3 min read
NCHIVE is stepping into 2026 not just as a rising K-Pop group, but as an act using its platform with intention. Fresh off their activities in Cambodia, the group has drawn widespread attention for two key moves: a heartfelt charity encore concert and their new role as endorsers for AION CAMBODIA. Together, these moments have gained extensive coverage from major local television networks and press outlets, further solidifying NCHIVE’s status as a representative K-Pop artist in the region.

In response to the immense love and support from Cambodian fans, NCHIVE chose to mark the end of 2025 and the beginning of 2026 with more than a simple encore stage. The group organized and held a charity encore concert dedicated to aiding Cambodian refugees currently facing hardship due to recent political issues. Rather than treating it as a standard fanservice event, they positioned the concert as a moment of tangible help and shared hope: all proceeds from the show are being donated in full to charitable organizations supporting those directly affected. For fans, it became a powerful reminder that their cheers and ticket purchases were part of something bigger than a single night of music.
The members spoke openly about what this moment meant to them and to their fandom, SAVE.
“We are sincerely grateful to be able to share this precious moment with SAVEs, our fandom, marking the end of 2025 and the beginning of 2026,”
they shared. They expressed deep thanks to Cambodian fans for their unwavering love and support, even amid difficult circumstances, and emphasized that they hoped their “small donation can provide even a little help to those going through hard times due to the recent international situation.” It’s a sentiment that resonates far beyond one country, reflecting how closely NCHIVE is watching the realities their fans live through.
Their message didn’t stop at a single event. NCHIVE continued,
“We will continue to support our fans through good music and spread a lasting positive influence.”
That promise ties directly into their growing presence in Cambodia through the AION CAMBODIA endorsement, which positions the group as both cultural icons and trusted public figures. The partnership, paired with their charity efforts, creates a layered image: NCHIVE isn’t just appearing in advertisements and on stage—they’re showing up in ways that matter, blending commercial visibility with social awareness.
Thanks to this combination of meaningful action and high-profile collaboration, NCHIVE’s activities in Cambodia have been widely spotlighted by local TV networks and press. News segments, interviews, and event coverage have introduced the group to broader audiences who may not have encountered them through music alone. That kind of exposure is crucial for any act looking to be recognized not just as visiting performers, but as true representatives of K-Pop in the region.
Looking ahead, the group is now turning its focus back to Korea. Upon returning home, NCHIVE plans to fully launch domestic activities and make 2026 a genuine new beginning. Their goals reach beyond one market, though—the group is aiming to expand its scope on a global scale, building on the momentum and goodwill they’ve earned in Cambodia. If this latest chapter is any indication, NCHIVE’s future will be defined not only by powerful stages and strong discography, but also by the impact they choose to leave in every place they touch.









Comments